Case method enables executives to be position of the protagonist in the case, have access to limited information, as often the case in real world, and ask them to analyze the situation and come up with recommendations. Our research and extensive experience with business executives at Blue Ocean University training programs suggests that case solution writing by both seasoned experts, professionals, and MBA’s is often characterized by – fuzzy points of view, disjointed discussions of issues, and uneven use of evidences. In the next section of the article we will provide greater details regarding various types of business case studies. A good point to start is to have a quick look at the start and end of the case and determine the purpose of the case. New business models and services have been added to the basket primarily as a result of an unmet need expressed by the community. It provides business practitioners with a potent approach to -.

And the basket of services continues to expand. Itc e – choupal -ppt-final – SlideShare Itc e – choupal -ppt-final 1. This large-scale intervention in water stewardship covers 45 districts across 12 states and has brought the area under watershed to over 8,36, acres through more than 10, water harvesting structures. During the discussion you will only able to get chance to provide one aspect of the analysis. You can determine the core scenario of “Choupal Itc” case study by asking these two questions – 1. The credit, according to Singh, goes to higher quality seeds, inputs and farming methods he has been able to adapt with access to timely information on weather conductions, prices across different local markets and services from the e-Choupal in his village. Through its e-Choupal initiative, the firm also runs women empowerment programmes particularly focusing on Ultra Poor Women, which enables development of entrepreneurial skills, besides income generation.

E-choupal case study Auden September 13, It services in partial itc e-choupal initiative instant research papers of maharashtra and maximise is carried out successfully.

How ITC e-Choupal Connects Corporate Giants, Farmers & Consumers

Corporate Social Responsibility in Rural India. The goal is develop congruent conclusions based on stuudy in the case. Singh, for example, haarvard to sell his wares to the company at the Choupal Saagar, an ITC-supported hub that doubles up as a procurement and warehousing centre, besides a market for inputs like seeds and fertilizer.


The key triggers to the development of the e-choupal model have been challenges posed by Indian agriculture, characterised by fragmented farms, weak infrastructure and the involvement of numerous intermediaries. Case Study Description Set against the backdrop of under-served, over-exploited rural India, this case highlights how the use of technology by the Studg conglomerate ITC transformed the lives of many rural Indians at the same time that it was benefiting the company.

itc e choupal case study harvard

For Kishore, the results are evident. The initiative has won the Stockholm Challenge award apart from several others. National Entrepreneurship Awards This diversification allows him to sell his crop at an opportune time, unlike earlier in the man dis, where he had no direct access to market information or alternative sources of income, and was thus unable to exploit price trends.

What Connects a Corporate Giant, Farmers and We the Consumer? Meet ITC e-Choupal

Corporate Social Responsibility in Rural India case casr based on Evaluation Scenario Approach Each of the situations in the case study has its own logic and awareness of it can help choupa, not only to read more efficiently but also to write a more evidence based case study solution for casecompany case study. Problem Diagnosis case studies. Does the appropriate sense of urgency come across in the case study? Conclusions — State your conclusions early so that people know what is coming next.

itc e choupal case study harvard

In the future, services like health, education and business process outsourcing could be added to the e-choupal ambit. The intent of a plan is to deal with a present problem or pursue a development objective.

itc e choupal case study harvard

The case is a depiction chohpal real life business situations that business managers had faced. This system also gives the company traceability of its key agri-inputs for manufacturing its popular brand of consumer food products.

Here, further testing is conducted by trained technicians.

Since the past decade, the worldwide market is fluctuating creating a significant effect on the typical currency. Secondly executives should be able to communicate their findings, observations and recommendations effectively.


To know what products or services Choupal Itc is in? In doing so, e-Choupal not only mitigated ITC’s agrarian supply chain concerns but also achieved a greater good-the economic choypal and empowerment of the Indian farmer.

Panache Lok Sabha By establishing a direct link between the farmer and ITCe-Choupal ITC E-choupal Analysis – scribd.

The itc echoupal intiative harvard case study Essay

ITC extended its e-Choupal framework to deliver core services, Under the initiative, ITC set up small Internet kiosks in villages that allowed farmers access to an efficient and transparent alternative to the traditional mandi for marketing their produce. Unlike a traditional organisation, where the top management is the visionary and junior management executes the mission, the e-choupal community of 40, frontline beneficiaries and end users are the principal ideators.

In the exam scenario there is time pressure and you will be judged on how comprehensively you provide the overall solution. Your Reason has been Reported to the admin. Checklist Is the analysis thorough with key alternatives fairly considered using options grid?

Clearly defining the core scenario of Choupal Itc case study will help you to use relevant framework in next step and provide specific agenda for productively exploring the case study.

Talk about the Choupal Itc case study effectively in class and present the recommendations based on evidences only provided in stydy case study. Menu Shades of white white kids and racial identity in high school essay Write a program to print even numbers from 1 to in java How to rejuvenate university life. Problem Diagnosis case studies can be specified based on two situations — One there is significant outcome or performance of casecompany, and two there is no explicit explanation of the outcome or performance of casecompany.

Corporate Social Responsibility in Rural India Case Study Writing case solution in exams and preparing notes for class discussions are two completely tasks.

Author: admin